His p Only Looks Small Sticker

You know what they say about guys with big data. Small p-values.

We know. It's the same joke as the "Sample so Ample" series but that's a real UNIVAC computer from the black and white era. Pretty cool. 

#IYKYK. If you don't know...

Not a stats person? No problem. In the era of so-called "big data" statisticians can easily get their mitts on hundreds of thousands of data points. More data in your sample tends to shrink your p-value, if the statistical finding is significant. Typically we're hoping to see small p-values because that means we found something significant to report. Then we measure the magnitude of that something. 

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